Club Sportico

Club Sportico

March Madness

March Madness Daily: BYU is riding those 'Silicon Slopes'

It's not just the Tater Tots. BYU has found the money tree in its tech-laden backyard.

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Eben Novy-Williams
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Jacob Feldman
Mar 27, 2025
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Welcome back to Club Sportico, where we break down the intersection of sports and money—with an extra bit of humor and opinion. Today we take a quick trip to Salt Lake City.

Eben: There’s no city in the country quite like Salt Lake City, and there’s no team left in the men’s tournament quite like BYU 🐈.

Amid a Sweet Sixteen made up mostly of college fo…

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